Thursday, 22 March 2018

Final Presentation: Process behind the creation of final outcome





Embarrasing Myself, Mental health crashing, No time

Haiku task
Throughout this brief I felt as though I was quite luckily to end up with a group where all the participants were willing to get involved and take part. Due to this we all had ideas to bring to the table which we discussed with each other and found a method of approaching this. Some ideas we had wouldn’t be appropriate for the time scale that we had so we had to discard those except one which involved representing our phrase which was surrounding the idea of anxiety and we wanted represent this in a visual format. The way in which we did this was by filling a balloon with strips of paper which we had quoted from the initial task when first set the brief regarding the feeling of those with anxiety as well as some balloons were filled with paint, glitter to add an extra element to emphasis this burst of negative emotions that people experience.


I feel as though our group managed to successfully carry out this brief and we explored the task which had been set to the highest standard we ere able to do this in. 

Initial Haiku Task:






OUGD402: SELF BRANDING EVALUATION


I feel as though answering the questions set by the brief allowed myself to explore in detail what I would like to do in the future after university. As this was quite a large question to answer I feel as though there were a variety of approaches I could have taken for this but in terms of where I am now and how I feel about what I could produce this is the first step into how it would be possible to brand myself. 

Due to the brand being based around the work I will be producing, it was difficult to create an aesthetic for this as my work does not currently follow a set trend so this was difficult to find a way top effectively communicate this. As the other individuals within my group wanted to primarily to design based work this was something that was quite hard to link back to my own branding as I would like to work indecently as this is where I feel like produce my best work as I can influence my own design decision although other people wanted to work as part of teams or companies which I was not able to relate over. People who had viewed my presentation had found that they enjoyed seeing my work and the hand rendered type that I had included on my slides which I appreciated but in when it came to presenting what I had to say alongside my presentation this is where I feel like I had suffered the most. The treason behind this is the anxiety that I have when it comes to public speaking as this is something that doesn’t come naturally to myself compared to other. As much as a rehearsed before the presentation this is something that I am unable to deal with, even within small groups.

I feel like this is down to the pressure I felt as I was presenting something which doesn’t directly or wholly link to graphic design. This was and is something that I find quiet dauting but although I felt like this was the best approach to my self branding presentation as it is still something that I am still trying to comprehend.

Studio Brief 3 - Self Branding Crit on Concept

Things I need to work on:
  • Add more quotes/opinions from others evaluating their work
  • As the designers/artists that I have included work using mainly moving image/digital media - I need to find out how to link these into my presentation
  • Show the progression of the individuals career up until this point to show where they started and what challenges they faced to get to where they are now (Past work vs Current/Newer work)
  • Practice through what I'm going to say - for the next time I have a presentation to avoid speaking in a conversational manner
^ This should help gain a sense of rhythm e.g for some slides can spend more time explaining a certain area where as other may be more self explanatory and not need as much.
  • Include videos eg showreels etc
  • More illustrative elements - makes it look different from everyone elses work 
  • self initiated work to show im trying to get to where i want to be 
  • Mixed -Media / doodles 
  • Consider how the presentation would sound like without the aid of visual materials like images include mind maps/doodles
  • small segments of video to give the audience an idea of how they work. eg. Mr Bingo 
  • Create a good first + last impression 
  • Have the confidence to talk about the type of work l have admired for years
  • include a range of creatives from different back grounds - digital/ traditional etc 
  • Consider the order of the slides order of presentation - in order of the artist progression to where they one now and were they want to be 
 Things I did well on:

  • Used lots of imagery- engages audience and gives them some background knowledge about a subject they may not be particularly aware about.  


Initial ideas and Conflict of how I should brand myslef:

As I was researching different artists work that I was fond of and that I could apply to my own self-branding I had found that throughout this process I was incredibly conflicted between whether or not I should present myself as a designer or as someone who 5would like to pursue something such as becoming an illustrator or a combination of a variety of roles. The reason for this is that throughout the past few years when I have thought about future prospects it has never been one solidified thing as once I have explored a certain medium or topic and found the parts that I was initially interested in I then move on to something new which has been a constant process when I gain interest in something.
So when it came to this brief, all that was going through my mind was that ' Do I comply and do something to solidify the fact that I'm studying Graphic Design even though I don't enjoy most aspects of it or do I go completely all out and do something which doesn't take into account the thoughts of others?' `

Self Branding Breifing:


After this briefing, I had made a list of things that I recently came across which gave an indicator to the kind of work that I would like to do in the future as well as making notes on the kind of work that I would not like to do as well to provide myself some kind of starting point of how to brand my self.



Studio Brief 3: Self Branding

SELF BRANDING:

TASK: Create a representation of what I see is important as an individual designer and learner based on what I have learnt on the programme.

Make sure that my design practice is informed by a wide range of social/ethical /creative and professional concerns.  (State what these are)

Type of information to cover:
The different formats I can use to effectively promote information about myself
Tone of voice which best suits me and my ambitions
Experiences which have shaped my opinion and views from the programme and outside of the programme. 


Creative concerns/opinions and beliefs – communicating these practically and conceptually – what has informed these decisions and contextual references that reflect my individual focus. 

Things that I am influenced by: ABSTRACT

Abstract: Netflix serieis which explores the work and lives of artists wihtin the world of design. This serires explores various artists work lives and their creative process. Some of the srtits mentioned within this series can include:

Christoph Niemann - Illustrator and Graphic Designer
Tinker Hatfield - Nike Shoe Designer
Es Devlin - stage designer
Njarke Ingels - Architeect
Paula Scher - Graphic Designer
Platon - Photographer
Ilse Crawford - Interior Designer

This series was suggested to me by a lecturer from illustration at the university and I had found watching this incredibly helpful to get an insight into process behind each of these different creative disciplines. As well as this, whilst trying to find some kind of idea into what 'i want to do in the future'  I had reconfirmed my beliefs that I don't want to have one fixed career as all aspects of this show in the different disciplines include aspects of things that I would like to explore.


This quote from the first episode is definitely something that stuck with me in terms of what I am actually getting out of studying graphic design and if the things that I have been learning here have been suppproting muself in terms of what I would like to do in the future?

Artist Research: Kate Moross


Initially created work for friends as well as contacts she had made whilst living in London.
Quite an avid music fan and used this as well as a simple DIY ethos which was inspired by riot grrrl +punk music.

Predominly music influnces from her teenage years where she was surrounded by the influnce of the internet, pirated music, going to gigs etc.

The key mediums and utilities had used invovled markers/photocopiers to encourage the idea of the DIY ethos to sell promotaional posters for musicians that she liked and wanted to see perform live.

Within the general upbringing, the family that she was surrounded by also big music lovers.
Each summer she went to jewish summer camp where she was immersed into a range of creative activities and free to create whatever she wanted to make.

By the age of 17 she had an involvement with creating things which were included within the school magazine.

As well as illustrating the cover for her yearbook whilst at school.
She had brought her love for music to Camberwell College of Arts where she studied Graphic Design - Here she had relished the opportunity of embedding herself into the London music scene